What is Marketable Security? market able security

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Marketable Security


A security that may be purchased or sold. normally, a marketable security is operated on the secondary market, but the original sale of such a security acquires on the main market. Marketable securities may be low-risk, such a Treasury bonds, or high-risk, such as stocks. They are also known as negotiable securities

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The Boston Consulting group (BCG) Approach

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The Boston Consulting Group Approach "A portfolio-planning method that evaluates a company's strategic business units in terms of their market growth rate and relative market share. SBUs are classified as stars, cash cows, question marks, or dogs". Using the Boston Consulting Group (BCG) approach, a company classifies all its SBUs according to the growth-share matrix.
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